End of an Error
on Monday, August 8, 2011
The Pittsburgh Pirates were supposed to be the feel good story of the 2011 Major League Baseball season. After 18 consecutive losing seasons, the plucky Pirates became a sensation in the hot part of July with win after win and cruising into first place in the mostly lame National League Central.
Fans and the national media took notice of the little team known for losing was not only finally winning, but also on top. Well, the bottom has dropped out. The Pirates have dropped 10 straight in a free fall of not-even epic proportions. These, after all, are the Pirates. The team that has been seemingly cursed since an October 1992 night when Sid Bream chugged around the bases on a Franky Cabrera hit to seal the Pirates' fate in the NLCS. The Pirates have never recovered running off a two-decade long streak of stink never before seen in sports.
So essentially, the Pirates have reached another end of an error. They have fallen out of contention and out of the minds of America.
There is a public relation story in here actually that is important to understand. Clients have expectations. They have hopes. They have wishes. It is up to their agency to make those come true. If they don't, well, things fall apart quickly. That is what is happening to the Pirates story. The expectations were raised, but now dashed. The fallout should be interesting.
Fans and the national media took notice of the little team known for losing was not only finally winning, but also on top. Well, the bottom has dropped out. The Pirates have dropped 10 straight in a free fall of not-even epic proportions. These, after all, are the Pirates. The team that has been seemingly cursed since an October 1992 night when Sid Bream chugged around the bases on a Franky Cabrera hit to seal the Pirates' fate in the NLCS. The Pirates have never recovered running off a two-decade long streak of stink never before seen in sports.
So essentially, the Pirates have reached another end of an error. They have fallen out of contention and out of the minds of America.
There is a public relation story in here actually that is important to understand. Clients have expectations. They have hopes. They have wishes. It is up to their agency to make those come true. If they don't, well, things fall apart quickly. That is what is happening to the Pirates story. The expectations were raised, but now dashed. The fallout should be interesting.
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