Snow and the Media

Well, most of South Carolina remains buried under a blanket of snow now mixed with ice. This kind of weather always brings out the worst in the media, and I say that as being a former member of the media who did plenty of milk and bread stories over the years. There is a propensity to overstate and over blow that a major storm is coming and people need to prepare for the worst. It's a good warning, but it also feeds a lot of negative energy because most of the time the "worst" isn't that bad.

So what happens? A lot of people blow off the reports of emergency and dire situations and actually don't prepare. At my house, I have an expired gallon of milk, two packs of cheese sticks, some juice boxes for my daughter and a half bottle of honey mustard in the fridge. Luckily, I have dry goods galore.

The worse, though, are the people who blow off the reports of bad roadways. They think television, radio and the Internet have not told the truth. For example, I saw two reports last night that secondary roads were not being plowed. Three plows already had hit my neighborhood. So people drive out on roads that they can't handle.

Snow and the media. It is a strange mix.

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