Avoiding sun burn
You can't buy fire insurance for your house once the flames go away, and in the spirit of the season, you can't put on sunscreen once your skin is a new shade of red. It won't help the burn later on.
What does this mean in the world of public relations? It means you have to build up good will in the community before the burn comes. One of the best ways to protect yourself from bad publicity is by building up your community relations status. It's easier to put on the sunscreen than trying to run on aloe and putting a shirt on over a burnt back. How can you do this in public relations? Call us at Brett and we can help.
What does this mean in the world of public relations? It means you have to build up good will in the community before the burn comes. One of the best ways to protect yourself from bad publicity is by building up your community relations status. It's easier to put on the sunscreen than trying to run on aloe and putting a shirt on over a burnt back. How can you do this in public relations? Call us at Brett and we can help.
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